Property & Casualty advisory services

Appleseed

Accelerating risk innovation

Section 1

The challenge

Insurtech innovation must meet regulatory standards

Big data and advanced analytics can transform insurance risk measurement and pricing
State-by-state regulatory approval of new risk scores and methodologies can be costly and slow, increasing time to market for innovation
This dynamic restricts insurtechs from acquiring new customers, favors incumbents, and slows adoption of innovative products

Section 2

THE SOLUTION

Accelerate pricing innovation

Milliman Appleseed is an advisory organization licensed to submit loss costs, rating factors, and risk scores with state insurance regulators across the U.S. Insurtechs with new and innovative risk scoring approaches can meet regulatory requirements faster, more easily, and at lower cost, by filing through Milliman Appleseed.

We can manage the entire process end to end, including filing products with state insurance departments directly. Insurers can immediately adopt approved rating plans and scores, and a B2B insurtech can obtain regulatory approvals even before they get their first insurer on board.

Section 3

WHY APPLESEED?

Insights, expertise, and experience

For insurers

Our best-in-class products and transformative technology enable you to achieve your strategic goals faster. With affordable, pay-as-you-go access, you don’t have to build out these capabilities internally—and you get responsive service to ensure continuous value.

For vendors

Our business model is based on partnership, not ownership—your intellectual property belongs to your organization, always. With fast state rollouts, you can speed up ROI.

Focused on your solution

As an independent advisory organization, we are dedicated to tailoring services to fit your unique business opportunity and getting your solution to market faster.

Securing approvals

Our extensive experience and trusted relationships with state insurance departments, combined with our expertise in innovative ratemaking and predictive modeling methods, enables us to get approvals for complex methodologies and tough jurisdictions.

Section 4

Benefits